Digital Marketing Manager

Job Description

We are seeking an experienced and results-driven Digital Marketing Manager to lead Aria Holding’s online marketing strategy and execution across multiple industries. The role focuses on driving engagement, optimizing digital performance, and managing high-impact campaigns across SEO, SEM, social media, email marketing, and digital advertising platforms.

Key Responsibilities

• Develop and execute digital marketing strategies aligned with overall business goals.
• Manage and optimize SEO, SEM, social media, and email marketing campaigns to maximize reach and engagement.
• Analyze campaign data to measure effectiveness, track ROI, and recommend continuous improvements.
• Lead and mentor the digital marketing team, ensuring timely delivery of performance-driven initiatives.
• Collaborate with product, sales, and creative teams to ensure seamless integration of digital marketing with broader brand campaigns.
• Monitor trends and best practices in digital media, analytics, and content marketing to enhance performance.

Skills

• Strong analytical mindset with the ability to interpret and communicate data-driven insights.
• Excellent leadership and project management capabilities.
• Skilled in digital strategy development, performance optimization, and audience targeting.
• Creative, proactive, and highly adaptable to emerging digital marketing trends.

Qualifications

• Bachelor’s degree in Marketing, Digital Media, or a related field.
• Minimum 7 years of experience in digital marketing.
• Proven expertise in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and analytics tools.
• Proficiency in SEO/SEM tools such as SEMrush and Google Analytics.
• This position is based in Pune, India

Job ID: 08102505-114VG